Case Study
Oklahoma, Oklahoma City
The Challenge
Shay Mechling is not your average real estate agent. As a CIPS-certified professional operating under Sage Sotheby’s International Realty — one of the most prestigious real estate brands in the world — she serves buyers and sellers across Oklahoma City while also connecting international clients to global property opportunities. Alongside her teammate Madisen Martin, Mechling Group had built a genuinely impressive reputation in the market.
The website told a different story.
For a team affiliated with the Sotheby’s name, the digital presence simply did not match the calibre of the brand. The design felt generic, the layout was difficult to navigate, and nothing about the site communicated the warmth, professionalism, and personality that Shay and Madisen brought to every client relationship. Visitors landing on the site had no way of knowing they were dealing with one of Oklahoma City’s most trusted real estate teams.
The core problems were clear:
The Solution
The first priority was making sure the website felt worthy of the Sotheby’s International Realty affiliation. Mechling Group had the credentials, the reputation, and the client results — the website just needed to show it.
We rebuilt the entire site from the ground up with a design that balanced luxury and warmth. Shay’s tagline — “Honesty. Integrity. Trust” — became the anchor for every decision. The result is a site that feels premium without being cold, and professional without being stiff.
IDX / MLS Property Search Live MLS listings integrated directly into the site — buyers can search by price, neighbourhood, beds, and baths without ever leaving the Mechling Group platform.
Home Valuation Tool A dedicated What’s My Home Worth? page built to attract motivated sellers and pull them directly into Shay’s lead pipeline.
International Real Estate Section A full international presence — CIPS page, Shay Sells The Globe, and Global Search — making Mechling Group’s global reach visible and credible online.
Team Pages & Agent Bios Individual profile pages for Shay and Madisen — full bios, credentials, and personality that build trust before a visitor ever reaches out.
Buyer & Seller Resource Pages A full Buyer’s Guide and Seller’s Guide that position Mechling Group as the trusted local expert and give clients the confidence to take the next step.
SEO & Performance Foundation Fully optimised for speed, mobile responsiveness, and local SEO — giving the site the technical foundation to rank across the Oklahoma City market.
Features Built
A full international presence — CIPS page, Shay Sells The Globe, and Global Search — making Mechling Group’s global reach visible and credible online.
Individual profile pages for Shay Mechling and Madisen Martin — full bios, credentials, and personality that build trust before a visitor ever reaches out.
Buyer’s Guide, Seller’s Guide, and FAQ pages — built to educate visitors and position Mechling Group as the trusted expert in the Oklahoma City market.
Fully optimised for speed, mobile responsiveness, and local SEO — giving the site the technical foundation to rank for luxury real estate searches across Oklahoma.
"We needed a website that actually looked like we were part of the Sotheby's brand. What we got was a site we're genuinely proud to share with every client."
We built Mechling Group’s luxury real estate website from the ground up — complete with IDX property search, home valuation, buyer and seller guides, and a full international real estate section.
Work With Us
We build luxury real estate websites for Realtors®, brokers, and agents across the US, UK, and Canada. Custom WordPress. MLS property search. Lead capture system. Built in 14 days. You own it forever — no monthly platform fees.
Starting from $1,499